拯民國小承載著歷史與教育的使命,從「空軍子弟學校」到如今的 KIST 學校(KIPP Inspired School in Taiwan),以「努力學習、友善待人」(Work hard. Be nice.)為校訓,將好奇、熱情、自制、樂觀、感恩、堅毅、社交智慧等七大品格置於教育的核心,更著重發展獨立思辨、自我天賦及健康福祉,期能由此使孩子擁有創造與選擇未來的知識、技能與態度。
學校環境由森林、紅磚老屋等元素構成,傳遞溫暖且充滿歷史韻味的學習場域。視覺設計延續這份人文與自然交融的精神,以大樹象徵知識的成長與扎根,墨綠色象徵學習、品格與深思,傳遞沉穩與專注的態度;磚紅色則代表校舍歷史與溫暖的氛圍。
品牌標誌由三個核心意象構成:思考向上的男孩象徵求知、探索與獨立思辨的能力,閱讀思考的女孩代表學習的深度與對知識的熱愛,而茁壯成長的大樹則強調教育扎根,讓學生成長為堅毅而充滿生命力的人。這三者交織為一體,如同學校、家長、學生三方共創的學習環境,在拯民國小的文化基礎上,打造穩固而開放的教育模式。
視覺識別系統延伸至校園空間,將學校的教育理念轉化為可感知的視覺語言。透過圖像設計,使品格教育與學習精神融入日常,讓孩子在潛移默化中培養正向態度。教室與公共空間的指標設計運用繽紛色彩,使學習環境更具活力與趣味。
Zheng Min Elementary School carries a legacy rooted in education and growth. From its beginnings as an Air Force Dependents’ School in Taiwan to its transformation into today’s KIPP Inspired School in Taiwan (KIST), it has upheld its enduring mission: “Work Hard. Be Nice.” This philosophy is supported by seven core values at the heart of its educational vision—curiosity, passion, discipline, optimism, gratitude, resilience, and social intelligence. The school emphasizes critical thinking, emotional awareness, and wellbeing, with the goal of preparing students for a future of their own design.
Nestled within a lush forest and housed in a historical brick building, the campus offers a warm yet timeless atmosphere. This feeling is carried through the visual identity, shaped with a human and organic touch. The tree motif symbolizes wisdom—knowledge passed down and continually nourished. A moss green color evokes reflection and growth within this sacred learning space, while brick red honors the school's historical roots.
The logomark is built on three symbolic elements:
Together, the school, families, and students co-create a nurturing and open-minded learning environment—one grounded in the rich cultural heritage of Zheng Min Elementary School.
The branding system is designed to extend throughout the campus, turning the school’s mission into a vibrant, visual experience. Through design, the values of learning and character-building are seamlessly woven into daily life. Classrooms and wayfinding adopt a cheerful, colorful palette to make the educational journey more engaging and inspiring for every student.
學校環境由森林、紅磚老屋等元素構成,傳遞溫暖且充滿歷史韻味的學習場域。視覺設計延續這份人文與自然交融的精神,以大樹象徵知識的成長與扎根,墨綠色象徵學習、品格與深思,傳遞沉穩與專注的態度;磚紅色則代表校舍歷史與溫暖的氛圍。
品牌標誌由三個核心意象構成:思考向上的男孩象徵求知、探索與獨立思辨的能力,閱讀思考的女孩代表學習的深度與對知識的熱愛,而茁壯成長的大樹則強調教育扎根,讓學生成長為堅毅而充滿生命力的人。這三者交織為一體,如同學校、家長、學生三方共創的學習環境,在拯民國小的文化基礎上,打造穩固而開放的教育模式。
視覺識別系統延伸至校園空間,將學校的教育理念轉化為可感知的視覺語言。透過圖像設計,使品格教育與學習精神融入日常,讓孩子在潛移默化中培養正向態度。教室與公共空間的指標設計運用繽紛色彩,使學習環境更具活力與趣味。
Zheng Min Elementary School carries a legacy rooted in education and growth. From its beginnings as an Air Force Dependents’ School in Taiwan to its transformation into today’s KIPP Inspired School in Taiwan (KIST), it has upheld its enduring mission: “Work Hard. Be Nice.” This philosophy is supported by seven core values at the heart of its educational vision—curiosity, passion, discipline, optimism, gratitude, resilience, and social intelligence. The school emphasizes critical thinking, emotional awareness, and wellbeing, with the goal of preparing students for a future of their own design.
Nestled within a lush forest and housed in a historical brick building, the campus offers a warm yet timeless atmosphere. This feeling is carried through the visual identity, shaped with a human and organic touch. The tree motif symbolizes wisdom—knowledge passed down and continually nourished. A moss green color evokes reflection and growth within this sacred learning space, while brick red honors the school's historical roots.
The logomark is built on three symbolic elements:
- The pondering boy reflects curiosity and critical thinking.
- The reading girl embodies a love for learning and intellectual passion.
- The sturdy tree signifies that strong educational roots can empower students to grow into resilient, capable individuals.
Together, the school, families, and students co-create a nurturing and open-minded learning environment—one grounded in the rich cultural heritage of Zheng Min Elementary School.
The branding system is designed to extend throughout the campus, turning the school’s mission into a vibrant, visual experience. Through design, the values of learning and character-building are seamlessly woven into daily life. Classrooms and wayfinding adopt a cheerful, colorful palette to make the educational journey more engaging and inspiring for every student.


























